Dawn Sheiker Speaks at 2025 Legal Marketing Association Annual Conference

Chief Client Strategy Officer Dawn Sheiker will speak at the 2025 Legal Marketing Association Annual Conference in Washington, DC as part of the Pre-Conference QuickStart program. This foundational workshop is designed for legal marketing professionals who are new to the industry or looking to broaden their understanding of the business of law.

Dawn will co-present the session "Elevate Yourself to Elevate Your Firm: Adopting a Revenue Enabler™ Mindset" alongside Jennifer Johnson, CEO of Calibrate. The program will explore how legal marketers can increase their impact by developing stronger business literacy, communicating value more effectively, and aligning their efforts with firm priorities.

Drawing on her experience leading client strategy and business development initiatives at Morris James, Dawn will share practical ways to elevate personal performance and contribute more meaningfully to firm growth. Attendees will leave with tools to better understand expectations, promote their own capabilities, and adopt a proactive, strategic approach to their roles.

For more information about the 2025 LMA Annual Conference, visit legalmarketing.org.

Participants will leave QuickStart with a better understanding of key issues, and practical ideas for approaching them in their roles so they can return to their firms and make an impact.