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Podcast: Enabling Revenue: The Role of Client-Facing Legal Sales

Videos & Podcasts

August 21, 2019

Dawn Sheiker Headshot

Dawn Sheiker is the Director of Client Relations at Morris James LLP, with six offices in Delaware. She is known as a conceptual thinker and effective manager with a proven ability to increase profitability and market penetration. Dawn provides consultative support to attorneys to develop and execute effective business plans that ensure superior client service. She also develops personal relationships with key clients and referral sources to gain important and actionable feedback on firm operations to drive revenue.

In this Law Firm Marketing Catalyst podcast, Dawn speaks with Host Sharon Berman regarding emerging executive business development and sales roles in legal. 

What you’ll learn in this episode:

  • How a Director of Client Relations and Director of Marketing can work together to drive revenue in a law firm.
  • How the client-facing role is evolving.
  • How legal marketers can gain buy-in from the lawyers when creating or transitioning into a sales role.
  • What questions to ask your lawyers to better understand their practice and communication methods.

Click here to listen to the podcast


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